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SWAN Decries Exclusion, Demands Respect for Sports Media Professionals

The Sports Writers Association of Nigeria (SWAN) has called on the National Sports Commission (NSC) and other stakeholders in the country’s sports ecosystem to accord due recognition and support to Nigerian sports journalists, who have, for decades, played a critical role in the growth and development of sports, often at significant personal cost.

In a statement released Tuesday by SWAN Secretary-General, Ambassador Ikenna Okonkwo, on behalf of President Mr. Isaiah Benjamin, the association decried the continued neglect of sports journalists by key players in the industry, despite their visible and vital contributions.

President Benjamin lamented that, unlike in other parts of the world, Nigerian sports media professionals are often left to fend for themselves, a situation he described as both appalling and unacceptable.

“Journalists pay their way to attend and cover competitions—both local and international. They brave difficult weather conditions, incur high transport and accommodation costs, and face numerous risks. Yet, they are frequently treated with disregard by administrators,” Benjamin said.

Citing the recently concluded 2024 CAF Women’s Africa Cup of Nations (WAFCON) in Morocco, SWAN revealed that more than 25 Nigerian sports journalists personally funded their trip to cover the tournament.

These journalists not only provided comprehensive coverage but also served as vocal supporters of the Super Falcons in the stands, enhancing both the team’s morale and visibility.

“The experience of a typical Nigerian sports journalist is deeply troubling. Many go through enormous hardships without any form of institutional support or reward,” the SWAN President added.

He praised President Bola Ahmed Tinubu, various state governors, and past leaders for recognising the achievements of athletes and technical officials with cash rewards, houses, and national honours.

However, he stressed that the media, who amplify these achievements and play a foundational role in their promotion—are consistently overlooked.

“While athletes and coaches deserve to be celebrated, journalists—who tirelessly promote and report on these successes—also deserve recognition. In other countries, governments, corporate bodies, and sports institutions make deliberate efforts to support the media. In Nigeria, however, even top sports officials treat the media as a mere afterthought.”

Benjamin also criticised the repeated exclusion of SWAN and its members from key national and international sports events by the top hierarchy of the NSC.

“It’s disheartening to see sports administrators sideline journalists in planning and execution, yet turn to the same media when they face personal challenges. Why does the excuse of ‘no funds’ only arise when it’s time to include the media in official activities?”

He urged the leadership of the NSC, the Nigeria Football Federation (NFF), and other sports federations to embrace a more inclusive approach—one that recognises sports journalists as core stakeholders in the sporting ecosystem.

“The media must not be treated as an afterthought. Journalists are partners in progress. Prioritising their welfare and involvement is essential to building a thriving, well-rounded sports industry,” he concluded.

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